All branded content will be performance based, because it is a substitute for advertising

October 26, 1994: marketers everywhere have dinner, brush their teeth and go to sleep, thinking that tomorrow will be just like every other day. October 27, 1994: the first paid banner ad online (Zima) goes live on Hotwired.com, and... Read More

Managing Author Rank

Why and How Do I Verify My Article in Google Plus? Why Author tags, if used correctly, will raise the rank of your article, generate more click-throughs and improve your Author Rank in Google Search. Authorship markup is Google’s... Read More