We’re very proud that our client MYOB, the leading Australian accounting software platform, was recently named as one of Australia’s 20 Best Business Blogs of 2014 by SmartCompany.com.au. The MYOB business blog, The Pulse, offers advice on sales and marketing, technology, growing and managing your business, and money issues.
This was a first win for MYOB and we’re very proud of our client for being named on the list among other big names in the blogging world like SalesForce, Deloitte and Problogger and many personal bloggers as well.
This win shows the power of the author channel. The Pulse has made a big commitment to using influential authors to provide expert content and targeted audience to The Pulse, and it’s worked. They’ve seen a huge increase in audience and authority, and this award is a validation of the hard work they’ve put in over the last couple of years.
See the MYOB blog here and the listing of the top 20 business blogs here.