logo

Incentives

Money isn’t everything.

But fair and meaningful incentives can motivate influencers to move their audiences.

Audience

Build your audience.

Ensure your content is seen by the right audience, by leveraging the targeted distribution of influencers.

Content

Talent matters.

The most talented content creators are often the ones who are already engaging your potential customers.

HOW IT WORKS

Step 1:
Understanding Your Needs
Movable Media meets with you to understand your business and the audience you are looking to attract to your content.

Step 2:
Influencer Dossier
We identify a customized dossier of influencers based on their content, reach, availability and fit.  (FAQ: What do we look for in an influencer?)

Step 3:
Recruiting
We engage with the influencers you have approved from your dossier.  Our acceptance rate from proposed candidates is very high.

Step 4:
Editorial Planning & Content Creation
We collaborate on an editorial calendar, focusing on topics that leverage the influencers’ expertise and authority.

Step 5:
Publication and Promotion
Influencers create original content for your site. Our platform helps them promote their content, and tracks their performance.

Step 6:
Reporting and Monitoring
Influencers are rewarded over a three month period for the unique targeted visitors they move to the content on your site.

 

Clients

 

  • B2CbrandContent

    Windstream

    <p><div class="image-container"><img src="/wp-content/uploads/2014/09/Windstream_Communications.png" alt="" /></div><div class="desc">Celebrating local culture. </div></p>

  • B2CMajor Influencers

    Bai

    <p><div class="image-container"><img src="/wp-content/uploads/2014/09/bailogo3.png" alt="" /></div><div class="desc"> Taste is temporary. Flavor is forever.</div></p>

  • B2BContent Amplification

    Mastercard

    <p><div class="image-container"><img src="/wp-content/uploads/2013/09/mastercard.png" alt="" /></div><div class="desc">Thought leadership for small business owners. </div></p>

See more
Blog
  • Influencer Content Marketing Infographic: Inbound vs. Outbound January 9, 2017 - We have never loved the how the term Influencer Marketing sounds. Influencer Marketing sounds to us like an evolution of Public Relations, which isn’t really our gig. And one implication of the name could be that we are in an … Continued
  • The Impossibility of Authenticity November 24, 2015 - The secret of success in marketing? Authenticity. I hear it everywhere. Every marketing conference, every meeting I take with clients, the mantra is repeated: “We are looking for, above all, authenticity. We want content that will build trust and cut … Continued
  • Why Brands don’t know how often to post content January 9, 2015 - Procrustes, if you have never read the Greek myth, was this sadistic innkeeper that Theseus meets who took the phrase “one size fits all” with murderous literality. If you were too big for his bed, he’d cut off your legs.  If … Continued
  • WHAT IF: Google Author Rank Had Worked? September 15, 2014 -   The purpose of Google’s Authorship program was to establish, to coin an awkward phrase, authorial authority. And if “Authorial authority” sounds tautological (ie. saying the same thing twice) and a bit silly, then perhaps it should. Because think about it, … Continued
  • So how many authors do you have in your network? August 12, 2014 - One million authors! Or a thousand.  Or zero. Every potential client we meet ultimately asks us this question. This is, of course, the logical tire-kicking question for anyone looking to create content at scale. And these are all, in a … Continued
Testimonials

Craig J. Heimbuch

Digital Strategist
Barefoot Proximity/BBDO
Movable Media understands my brand and delivers content that requires as little additional editing as possible. Can’t recommend them enough.

Luke Kintigh

Content & Social Media Strategist
Intel
Pay for performance, not just content. This model ensures a better R.O.I on your freelancer budget and will force you to work with writers who have built in audiences, which they’ll be rewarded to distribute your content on a regular basis.

Zach Heller

Director of Marketing
Distance Education Co
Movable Media has been a great addition to our marketing plan. The quality of the content from the writers they have recruited helps us reach an ever widening group of potential customers who would never have found us otherwise.

Back to top