Amplification works two ways: It magnifies your talent; it magnifies your flaws. The volume of “American Idol” hopefuls every year proves the seductive ease of amplification: Many are willing to be “not good” if promised a reach of millions. A … Continued


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We’re very proud that our client MYOB, the leading Australian accounting software platform, was recently named as one of Australia’s 20 Best Business Blogs of 2014 by SmartCompany.com.au. The MYOB business blog, The Pulse, offers advice on sales and marketing, … Continued


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Andrew Boer, President of Movable Media, recently did an Ask Me Anything on Yabbly. Here is a preview of one of the questions and his answer:   Q:  What makes a person a good influencer? A: Lets start with the term … Continued


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